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Tag Archive for ‘Advertisements’

Debenhams Department Store: Bona Fide Diversity

Debenhams for Diversity by Ben Barry at Any-Body

Last week, the UK department Debenhams launched an advertising campaign for their Principles fashion line that features models of a variety of sizes, backgrounds, and abilities. The print advert features a petite 5′4 model, a size 16 model, a size 10 model, and a wheel-chair using [...]

Dove: Redefining Male Beauty

By Sharon Haywood
Is male beauty found in ripped abs and bulging biceps? Is a man deemed attractive by the car he drives? Or by how much money he earns? If you look at commercials geared toward men as an indicator, you would have to deduce that square jawlines, snazzy sport cars, and a thick wallet [...]

Dove and Diversity: Not Just for Women

By Sharon Haywood
Ads for cars, beer, and action movies typically dominate the costly airtime during Super Bowl.  But during The Big Game of 2006, it wasn’t another Bud Light commercial that captivated viewers. Instead, the Dove Campaign for Real Beauty reached an estimated 90.7 million football fans via a 45-second spot that promoted Dove’s Self-Esteem [...]

Is Airbrushing On Its Way Out?

By Sharon Haywood
In March 2009, Kim Kardashian’s cellulite made headlines. The paparazzi didn’t snap an illicit photo of her sunning poolside, but rather, Complex, a men’s lifestyle magazine accidentally published an unaltered photo of the reality star. For those who work in the entertainment industry, it had always been common knowledge that photoshopping is standard [...]

Save Your Boobs, Unless They’re Saggy

Update:  Jezebel and The LA Times have posted two new stories also shaming the “Save the Boobs” campaign.

Just came across this psa “Save the Boobs” for ReThink Breast Cancer. In an effort to reach a hip, young, media savvy audience about the impact of breast cancer on young women, this campaign does nothing to lift [...]

The Sexpot Strikes Again

So it looks like Miley Cyrus has taken to the stripper pole. And this is a surprise? Like Britney and Christina Aguilera before her, it’s clear that as she outgrows her tweens and moves into young adulthood, Miley’s handlers are trying to get the Mickey Mouse Monkey off of her back. I’m all for this [...]

Pixie Dust: The Opium of Young Masses

Disney, Casino Capitalism and the Exploitation of Young Boys: Beyond the Politics of Innocence

Great article from Truthout.org on Disney’s role in creating consumers out of our kids. Here’s a taste…
Since children’s identities have to be actively directed toward the role of consumers, knowledge, information, entertainment and cultural pedagogy become [...]